Develop a successful crowdfunding strategy using all available resources to reach the goal, by understanding the behavior and motivation of crowdfunding backers, and applying actionable tips to design and launch a successful campaign.
Crowdfunding to Expand your Business
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Course Content
Section 1
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Meet Your Instructor.
Michael Barbera
Dr. Michael Barbera, chief behavioral officer at Clicksuasion Labs, is an award-winning consumer psychologist and business strategist. His clients include Fortune 500 companies, and have appeared on ABC’s Shark Tank, Bravo’s Million Dollar Listing, and Gordon Ramsay’s Kitchen Nightmares. Michael’s business psychology practice includes consumer behavior, emotions, and experiences, as well as social psychology, decision-making, behavioral economics, and behavioral finance. He shares his evidence-based insights on the Clicksuasion podcast and as a dynamic TEDx presenter. Michael is a celebrated keynote speaker, and has addressed more than 200,000 people on four continents, earning more than 350,000 views online.
