How to Create & Optimize an Aligned, Clear, & Effective Website

Current Status

Not Enrolled

Price

Free

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In this course, you will learn how to determine the purpose of your website for your business. You will discover what you want to offer to potential and existing customers. Additionally, you will learn how your website can fit into your overall business plan and marketing strategy. It is important to consider both short-term and long-term goals for your site to ensure its effectiveness in achieving your business objectives.

Course Content

Introduction
Website Goals
Getting Started
Before You Create Your Website
Platform Options
Brand Alignment
Vibe Consistency
Lead Generation
Images
Search Engine Optimization Basics
Techy
Conclusion
Test Your Knowledge

Meet Your Instructor.

Picture of Jen Aly

Jen Aly

Jen Aly supports creative and holistic entrepreneurs to create, grow, & optimize thriving businesses. Her business framework is vision led, guided by the creative process, and focuses on cultivating prosperity and growth mindsets. She teaches marketing, sales, and financial skills in ways that are genuine, practical, leveraged, and fun. She is founder of the MBA Academy community membership program. Her TEDx talk, "Harness Creativity as your Greatest Business Asset" was among the 10% of TEDx talks chosen for TED.com. A certified coach since 2003, she also geeks out on art, nature, and travel.